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April2025

image of Sharon Gordon earing a white jacket and smiling at the camera

A day in the life | Sharon Gordon

Sharon Gordon is the founder of SG Web Craft, which combines nearly four decades of experience in education and information technology. After starting her career as a legal secretary and PA, she transitioned into IT training, delivering services across the globe in countries like Dubai, Abu Dhabi, Doha, Muscat, Kuwait, Moscow, and Riyadh. In 2009,…

build strong personal brand

The Power of Personal Branding: How to Make Your Name Work for You

Your personal brand is more than a logo or a catchy tagline—it’s your reputation. It’s how people think of you, talk about you, and decide whether they want to work with you. A strong personal brand opens doors. It brings in clients, collaborations, and career opportunities without you having to chase them. But to make…